What is inbound marketing? Inbound marketing is about drawing potential customers’ attention to your company with relevant and helpful content and providing them with added value across the entire customer …
So that publishers can better monetize their audio inventories and generate more demand from advertisers, the Google Ad Manager now provides extended support for audio ads – right up to …
Read moreNew features in the Ad Manager: Google Pushes Monetization Via Audio Ads
Does the IT industry also need inbound marketing? And is content necessary for good SaaS marketing? Definitely yes! We would even argue that digital products are particularly dependent on good …
Read moreInbound Marketing for IT & SaaS: Content Brings Customers
In the world of ads, every last lead counts towards taking your business to new leagues of success. Campaigns become more and more competitive by the day in a frantic …
Read moreFacebook Or Google: Which Is The Better Pick For A Brand’s Ads?
Sometimes the Facebook campaign doesn’t want what you’d like. No wonder, there are extremely many options in the delivery, in the design, in the placement, in the guidelines or in …
Read moreProblems with Facebook & Instagram Ads: The most common errors and their solution
App Store Optimization (or ASO for short) is search engine optimization (SEO for short) for the App Store. ASO makes apps stand out, increases the download rate, and thus expands our …
Read moreApp Store Optimization: How to improve your ranking
Just like its partners Google Analytics and the Google Search Console, Google My Business is indispensable for the data management of a company. The influence of a Google My Business …
Read moreGoogle My Business – In ten steps to more visitors for your business
Twitter apparently plans to expand its own network through a subscription platform. A job advertisement for the previously unknown Team Gryphon provides clues to this. Twitter is causing speculation. After the social …
Read moreTweets For A Fee? Twitter Appears To Be Working On A Subscription Model
With the update of the guidelines, the search engine provides information on relevant ranking factors and makes it clear which aspects are taken into account for the ranking in contrast …
Read moreDifferent From Google: Bing Explains Ranking Factors In New Webmaster Guidelines
Would you like to create your own website or a simple homepage? And you don’t know where to start? Then you are right here! In this article, you will learn everything you need …
Read moreBuild Your Own Website In 2020: The Ultimate Guide For Beginners