In order to create a positive user experience, the loading times and reaction speeds of a website are extremely important. We introduce you to five tools to put your website to the test.
For a number of years, the loading speed of websites has influenced its position in Google search results. In addition, users tend to be quickly annoyed by slow websites. Studies in the past have repeatedly shown that shorter loading times can have a positive effect on the conversion rate. But before you try to reduce the loading times of your website, you should first take a look at how fast it loads now and how you stand compared to your competition. In the following, we introduce you to five free tools with which you can measure the speed of websites.
Free speed measurement: Google’s Pagespeed Insights now show you the rating according to the Web Vitals key figures.
From 2021, the Web Vitals key figures introduced by Google in May 2020 should have an impact on the ranking. The Web Vitals metrics consist of three individual metrics and measure the rendering time of the largest element within the visible area of the page, the time that elapses between user interaction and the reaction of the browser, and the visual stability of a website.
Google has revised its speed measurement tool, Pagespeed Insights , accordingly . The tool now shows you the values of the individual metrics as well as the total value calculated from them. In addition, the tool gives you advice on how you can achieve better values.
Since the latest update, GT-Metrix also shows you the SSL connection times in a waterfall diagram. If you want, you can also use the tool to create comprehensive filters based on regular expressions and thus immerse yourself in the results even more closely.
The Pingdom tool works quickly and provides you with the results in the form of various statistics. For example, there is a waterfall diagram with which you can easily see which elements take the longest to load. The list can also be sorted according to different criteria. You can also use Pingdom to specify from which continent the speed test should be carried out.
On webpagetest.org you not only choose your URL, but also determine with which browser and from which location the test should be carried out. For example, you can test how fast the page builds up for any overseas customers or how fast your page actually is for German visitors.
Site speed test
With the Site Speed Test from Keycdn you can also specify the region from which your website should be tested. The result is shown as a waterfall diagram. However, there is no distinction between mobile and desktop.