How To Optimize Your Google My Business Listing

google my business

What is Google My Business? Google My Business (formerly Google Places) is a free Google service for businesses. You can use it to create a uniform business entry for your company. Once set up, this entry appears on all Google products, including Google Maps, Google Search. My Business entry appears, for example, when a prospect … Read moreHow To Optimize Your Google My Business Listing

Search Intention And How Can I Use It For SEO?

search intention

Have you ever started a Google search and just didn’t get the right result? Maybe instead of information about a product, you were shown tons of ads for buying the same thing? Then Google may have simply misjudged your search intent. We show you which different search intentions exist and how you can use them … Read moreSearch Intention And How Can I Use It For SEO?

International SEO – hreflang: Definition, Use and Implementation

international seo guide

Do you use more than one language on your website, or do you target users from different countries who speak the same language? In this article, you will learn everything about the hreflang attribute that enables you to deal with many SEO problems in multilingual and multinational websites. I explain to you exactly how the hreflang attribute … Read moreInternational SEO – hreflang: Definition, Use and Implementation

The Google Index and how do I add my page?

google indexing

Are you one of those people who believe that merely a website for your company is enough? That you are then visible online? The users then enter some keyword in the Google search. And if you have something on the website, they’ll find you. NOT CORRECT! That is not enough because you have to be … Read moreThe Google Index and how do I add my page?

Title Tag and Meta Description Optimization: This is how it works

meta optimization

Title Tags and Meta Descriptions are highly relevant to SEO and should stand at the beginning of any search engine optimization. They are the first thing that searchers get to see when they google your website. In this article, you’ll learn how to get the most out of each other and improve the click-through rate (CTR). What … Read moreTitle Tag and Meta Description Optimization: This is how it works

9 Ways To Create Keyword Clustering By Attributes

Keyword Cluster

What are the keyword clusters? A keyword cluster consists of one or more keywords that are in a defined relationship with each other. This connection between keywords forms common properties. To put it, they are keyword lists with the same characteristics. So it’s not about any Rakuten science, it’s about putting keywords into lists, then analyzing them … Read more9 Ways To Create Keyword Clustering By Attributes

Link Building Guide – Generate Backlinks For Your Website

link building

When I started building and off-paging my websites many years ago, I had a problem: I just did not know how to get backlinks for my websites! In the beginning, I did not even know what those damn backlinks are. Why should I build these? Why is everyone talking about it? And why do people … Read moreLink Building Guide – Generate Backlinks For Your Website

Off-Page SEO Checklist – Tips for External Search Engine Optimization

off page seo

Off-page Search Engine Optimization is the second significant SEO section. In contrast to on-page search engine optimization, which included a lot of points, off-page SEO is just about one thing. And these are backlinks. But there is a lot to keep in mind, and that’s why this checklist gets a bit more extensive. Off-page optimization. Uh what? In SEO, the … Read moreOff-Page SEO Checklist – Tips for External Search Engine Optimization

On-Page SEO

onpage seo

OnPage SEO: Step by step. Help Google understand your website correctly, as good rankings start with the content of your website. From content to page structure, to internal linking and META tags, the field of OnPage search engine optimization includes a multitude of levers. In this introductory SEO tutorial on OnPage optimization, I’ll explain to you a practical … Read moreOn-Page SEO