SEA Audit: What is the point of a Google Ads campaign check?

SEA Audit

Your Google Ads / Microsoft Ads campaigns are running; you are quite satisfied – but want to know whether you are losing potential? You can find out in this blog post whether a SEA audit is exactly right for you.  What is a SEA audit? SEA Audit is not a protected term – and there … Read moreSEA Audit: What is the point of a Google Ads campaign check?

LinkedIn Ads – The 7 Most Common Mistakes You Must Avoid

The LinkedIn platform is popular for effective online marketing. And yet there are a few things to consider and mistakes are not a common occurrence. Have you already tested your first LinkedIn ads and encountered some errors? Or do you want to test the advertising on LinkedIn yourself and want to avoid the common mistakes from the start? Here you will find … Read moreLinkedIn Ads – The 7 Most Common Mistakes You Must Avoid

Google Ads & Images – You Should Use These Ad Formats With Images.

About two years ago, Google converted AdWords into Google Ads. Because the advertising platform has hardly been about keywords for a long time. Rather, ad formats with images are more important today. Sayings like “The power of pictures” or “A picture is worth a thousand words” have come across most of us in various places. … Read moreGoogle Ads & Images – You Should Use These Ad Formats With Images.

Google Discovery Ads – A New Form Of Advertising

discovery ads

Google Discovery Ads In May, the big Google Marketing Live Event took place in California again, where innovations, announcements and insights around marketing, i.e. in principle Google Ads, topics are presented.  One of these innovations are the so-called Google Discovery Ads, which were presented at the event and then on the Google Blog. This is a … Read moreGoogle Discovery Ads – A New Form Of Advertising

Online Advertising Made Easy With Google’s Smart Campaigns.

google smart campaign

If you want to place paid ads in Google search results or on Google Maps, you can use the Google Ads tool. Google’s advertising system offers numerous options for creating and optimizing campaigns, such as different advertising goals, bid strategies, tracking variants and much more. Keeping track of all of this and knowing what is … Read moreOnline Advertising Made Easy With Google’s Smart Campaigns.

6 Rules To Get More Leads Through Google Ads

Would you like to generate leads through Google Ads? Traffic for your own website can be easily bought there. But ideally, Google Ads doesn’t just spend the budget on clicks, but becomes a sustainable lead machine! If you want to achieve this goal, there are a few things to consider. Generate More Leads Through Google … Read more6 Rules To Get More Leads Through Google Ads

Law Firm Marketing: How Law Firms Can Use Google Ads to Get More Clients Online

Law-Firm-Marketing-strategies

Google Ads is one of the most effective marketing channels in online marketing. Of course, Google Ads is also interesting for lawyers and law firms. Many law firms shy away from relying on this marketing channel. Too expensive, too inefficient, not the right mandate requests. And it’s true: Google Ads (and Microsoft Bing) on ​​topics … Read moreLaw Firm Marketing: How Law Firms Can Use Google Ads to Get More Clients Online

Google Ads Tips For Retailers During The Holiday Season

holiday marketing

Retailers are currently confronted with a dynamic market situation that has rarely been seen. Nobody can say today how the pandemic will affect the upcoming Christmas shopping season. But despite the current challenges, demand is growing steadily. The Christmas season will probably be particularly relevant for retailers. In this guide, you will find best practices … Read moreGoogle Ads Tips For Retailers During The Holiday Season

Google Ad Extensions to Boost Your CTR

google ads extension

Google Ads ad extensions are additional pieces of information that are added to ads either manually or automatically. Some are clickable, and some are not. With ad extensions, you can add additional information to your Google Ads text ads and create additional incentives to click. All currently available ad extensions are presented below. Different Google Ad Extensions … Read moreGoogle Ad Extensions to Boost Your CTR