Filter and sorting functions help your users to find exactly the content of your website that they were looking for. That’s good for your users and therefore also for Google, isn’t it? Yes and no! In the case of poor implementation, such faceted navigation can hurt your SEO performance. In this blog post, I’ll tell … Read moreFacet Search and SEO – This Is How It Works.
Your Google Ads / Microsoft Ads campaigns are running; you are quite satisfied – but want to know whether you are losing potential? You can find out in this blog post whether a SEA audit is exactly right for you. What is a SEA audit? SEA Audit is not a protected term – and there … Read moreSEA Audit: What is the point of a Google Ads campaign check?
Google is constantly striving to improve the user experience on websites – especially for mobile users. For this reason, the Interstitial Penalty was rolled out in January 2017, as a result of which the affected websites can significantly lose mobile rankings and visibility. What is behind this penalty, what effects it can have and how … Read moreMobile Ranking Losses Due To Google Interstitial Penalty
In this era of the Internet and fast-paced life, people prefer to look at images rather than reading text. Graphic design is a very important part of our daily life, from fast-food chains to multimillion tech companies, they all use graphic design as a way to connect with their customers and target audience. If you’re … Read moreHow Important Is Graphic Design For Your Business
The culture and experiences given to the people on the internet are always changing at a fast pace. It is vital to stay up-to-date about the cultures of the internet. Otherwise, you will be lagging, and you will not be able to give the ultimate user experience to your website’s users. You can increase your … Read moreImportant Factors That Increase User Experience For A Website
Why do I often miss 20-25% of Google Analytics conversions or transactions? I have noticed several times for myself that goals that are set up, again and again, are not tracked in Google Analytics, although other systems (own customer systems) clearly show the achievement of goals. This article is about how such discrepancies occur. Missing … Read more6 reasons for missing conversions in Google Analytics
What’s new in Google Analytics 4? What should you watch out for when switching? In October 2020, Google introduced the new Google Analytics 4. The previous version is not necessarily known as Google Analytics 3, but rather as Universal Analytics. Since then, Google has marketed the new version very strongly, and so you naturally ask … Read moreSwitching to Google Analytics 4
The keyword for customer acquisition on the Internet is attention. Among many other things, getting these with visual impressions is a perfect idea. And that’s exactly what you can use the so-called thumbnail for. You can find out exactly what this is and how you can use it for yourself in this article. Thumbnail – … Read moreThumbnail – Preview Image With Great Power
The LinkedIn platform is popular for effective online marketing. And yet there are a few things to consider and mistakes are not a common occurrence. Have you already tested your first LinkedIn ads and encountered some errors? Or do you want to test the advertising on LinkedIn yourself and want to avoid the common mistakes from the start? Here you will find … Read moreLinkedIn Ads – The 7 Most Common Mistakes You Must Avoid
In this article, I want to explain what SEO is? What are the challenges we have in Search Engine Optimization (SEO)? And what optimization approaches will help you to get better results on Google in natural search? What is SEO? SEO or search engine optimization aims to make your relevant content appear in prominent positions. In addition … Read moreA Details Guide On SEO/Search Engine Optimization For 2021